Headway

the first computerized treatment table to relieve chronic neck pain and headache.
Our patented technology delivers a safe, effective and non-invasive solution that is based on proven physiotherapy principles. The Occiflex enhances a therapist’s treatment toolbox to improve patient treatment outcomes, and can help increase the clinic’s productivity.

The Challenge

The main design effort was dedicated on transforming a super-complicated medical device to a simple and positively percieved product with a clear and idiot proof user interface.

Solution

The occiflex’ design was inspired by distinctive architectonic forms and proportions. It’s visual DNA was designed to fit the medical device content world and communicate with other devices of the brand. The interface is clear, intuitive and designed to minimize the interaction between the users and the device to minimum.