BitBite helps people eat healthier and lose weight. BitBite monitors eating patterns by analyzing chewing sounds via microphones available inside a unique hearable device. BitBite knows when, where, what and how the user is eating. Analysis of this data allows BitBite to send real-time dietary advice on how to eat healthier.
To design an almost invisible object that will empower people to keep healthier life style while not being perceived as deaf or sick. The design efforts were dedicated to create a positive perception to a product that has been positioined complerely different.